On June 5th, the second edition of this event will take place at the Vitoria Campus of the Basque Technology Park. Five industrial companies from the Basque Country will share their experiences of integrating design into their operations.
The event will begin with Orkesta and Soraluce, using the 2025 report from the Hidden Champions Observatory as a framework.
INDUSDESIGN aims to create a meeting point between design and the industrial world, showcasing how design can be a driving force for business transformation. Admission is free, but prior registration is required. The event will follow this program:
- 09:30 – 09:40 Welcome
- 09:40 – 10:30 Opening keynote: «Hidden Champion Companies 2025»
- 10:20 – 12:30 Presentation of 4 success stories:
- Forunier, 155 years of professional and personalized card design and production.
- Grupo BH, over a century of experience in bicycles, cycling, sporting spirit, and pushing boundaries. Partner studio: Nacar Design.
- Luznor, emergency lighting, professional flashlights, and uninterrupted power supply equipment. Partner studio: Sormen Design.
- Uraldi, technological mirrors that combine internationally recognized art and functionality. Partner studio: Muka Design Lab.
- 12:10 – 13:00 Roundtable with participants, moderated by Pilar Kaltzada.
- 13:00 – 13:10 Closing with Eli García, Director of Digital Transformation – Basque Government.
- 13:10 – 13:30 Networking
More information and registration: indusdesign.eus
